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The thing about newsletters
Plus a list of all-time favorites
Apr 4
•
Isis M. W. Brennan
3
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The thing about newsletters
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February 2024
Sensory cabinet: Yoli Inácio
The interview space is where we connect with inspiring individuals who encourage us to uncover the beauty in everyday life.
Feb 29
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Scharf studio
2
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Sensory cabinet: Yoli Inácio
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In my pocket: Fresh inspirations and creative delights
The fruits of trusting a creative professional, a reference book release on the radar and a perfume store that sells ice cream.
Feb 2
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Isis M. W. Brennan
3
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In my pocket: Fresh inspirations and creative delights
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January 2024
Luxury brands: the non-discount approach
Consistently discounting products undermines the perceived value of a brand, casting doubt on the true worth of the full price and potentially eroding…
Jan 18
•
Isis M. W. Brennan
and
Scharf studio
4
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Luxury brands: the non-discount approach
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November 2023
Flâneuse in New York City, n. 1
A growing list of unique places for the curious and the coolhunter.
Nov 30, 2023
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Isis M. W. Brennan
4
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Flâneuse in New York City, n. 1
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Sensory cabinet: Isis M. W. Brennan
The interview space is where we connect with inspiring individuals who encourage us to uncover the beauty in everyday life.
Nov 2, 2023
•
Scharf studio
2
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Sensory cabinet: Isis M. W. Brennan
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October 2023
Notes taken: Gabriela Hearst
Field notes from a visit to the brand's flagship in New York.
Oct 19, 2023
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Scharf studio
and
Isis M. W. Brennan
3
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Notes taken: Gabriela Hearst
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You won't forget my name, n.9
The ninth edition of the sporadic selection of brilliant naming cases.
Oct 5, 2023
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Scharf studio
,
Isis M. W. Brennan
, and
Tarcila Zanatta
3
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You won't forget my name, n.9
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September 2023
A room of one's own, n. 2: Bags and brands
Brand and Bag Beyond functional products, bags are silent storytellers: carry our dreams, necessities, and aspirations, embodying our personal journeys…
Sep 14, 2023
•
Isis M. W. Brennan
and
Scharf studio
3
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A room of one's own, n. 2: Bags and brands
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August 2023
Human touch, applied: 5 ways to approach it on your brand
From the hands of artisans to the presence of salespeople, brands have a selection of tools to weave the human touch into different phases of their…
Aug 24, 2023
•
Isis M. W. Brennan
and
Scharf studio
3
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Human touch, applied: 5 ways to approach it on your brand
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You won't forget my name, n.8
The eighth edition of our selection of brilliant naming cases
Aug 3, 2023
•
Isis M. W. Brennan
and
Scharf studio
3
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You won't forget my name, n.8
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July 2023
Library, n.3: Favorite magazines of the recent times
For waiting times—before a flight, a dental cleaning, a long metro commute—there's no better feeling than opening a good magazine and freely navigating…
Jul 20, 2023
•
Isis M. W. Brennan
and
Scharf studio
1
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Library, n.3: Favorite magazines of the recent times
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