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The ultimate luxury branding checklist
This article is the first of a series addressing the particularities of luxury brands, which can serve as inspiration for the most diverse business…
Apr 7, 2022 • 
Scharf studio
 and 
Isis M. W. Brennan
3

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The ultimate luxury branding checklist
Quiet Luxury applied to brand communication
There's something in the oven and you should check it out.
Apr 12, 2023 • 
Scharf studio
 and 
Isis M. W. Brennan
5

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Quiet Luxury applied to brand communication
Whispering elegance: Quiet Luxury applied to graphic design
Elegance is key, and one of the most intriguing words when you stop to think about it.
May 11, 2023 • 
Scharf studio
 and 
Isis M. W. Brennan
5

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Whispering elegance: Quiet Luxury applied to graphic design
Notes taken: Sézane
Field notes from a visit to the brand's new store in Boston.
Jul 7, 2023 • 
Isis M. W. Brennan
 and 
Scharf studio
4

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Notes taken: Sézane
1
Notes taken: Aimé Leon Dore
Field notes from a visit to the brand's physical store in New York.
Mar 24, 2022 • 
Scharf studio
 and 
Isis M. W. Brennan
5

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Notes taken: Aimé Leon Dore
My morning with an 87-year-old yoga teacher
Geralda is a former nun, yoga teacher, and body therapist focused on people's health. Her method uses nature's resources to balance the body: salt, ice…
Jun 9, 2022 • 
Scharf studio
 and 
Tarcila Zanatta
4

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My morning with an 87-year-old yoga teacher
Notes taken: The Row, Los Angeles flagship
Field notes from a visit to the brand's physical store in Hollywood.
Jul 28, 2022 • 
Scharf studio
 and 
Isis M. W. Brennan
2

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Notes taken: The Row, Los Angeles flagship
Redesign: The Guide You Are Looking For
The possibility of going through a redesign might start only as a feeling and quickly become an urge.
Feb 13, 2022 • 
Scharf studio
, 
Isis M. W. Brennan
, and 
Tarcila Zanatta
4

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Redesign: The Guide You Are Looking For
Tell me about yourself: bios and about pages
An objective selection of compelling bios and about pages; jewelry edition.
Mar 30, 2023 • 
Scharf studio
 and 
Tarcila Zanatta
4

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Tell me about yourself: bios and about pages
Flâneuse in New York City, n. 1
A growing list of unique places for the curious
Nov 30, 2023 • 
Isis M. W. Brennan
4

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Flâneuse in New York City, n. 1
You won't forget my name, n.1
The first edition of the sporadic selection of brilliant naming cases.
Mar 17, 2022 • 
Scharf studio
 and 
Isis M. W. Brennan
4

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You won't forget my name, n.1
You won't forget my name, n.3
The third edition of the sporadic selection of brilliant naming cases
Apr 28, 2022 • 
Scharf studio
 and 
Isis M. W. Brennan
4

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You won't forget my name, n.3
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